3/20/2009

“BWC Rally for International Animal Rights Day”



Beauty Without Cruelty, organized a rally and different street plays on the occasion of international animal rights day (10 Dec 2008).

I congratulate to BWC for this kind work. I am writing the same article in my blog. This article was published in BWC journal “compassionate Friend” and written by Amruta Ubale. She is a BWC education officer.
At BWC, of course every day is an animal right day. This year we decided to mark the animal rights day by conducting an awareness campaign. In Oct. 2008 , I initiated a plan for organizing rallies at Bhopal, Pune and Delhi to mark international animal rights day. We decided to hold it on Mahatma Gandhi, a busting Pune shopping area.

Cruelty is inflicted on animals for innumerable reasons, but we decided to highlight two of them:

[1] The cruelty behind meat production
[2] The cruelty behind leather production


Meat and leather production take millions of lives. We wanted to show that there are healthy alternatives. We also wanted to disseminate the message to leather users that a range of animal-friendly materials are available to them.

We came up with a blue and green ribbon to invest the international animal rights day with a unique symbol – blue to signify animal rights and green, the vegetarian idea. BWC hopes to see all animal activists wearing this ribbon at all venues.

To focus awareness on the cruelties of meat and leather production, we prepared two handbills for distribution: one was the declaration and the other, “3 Good reasons to Go Veg” and “3Good reasons to stop using Leather”

3 Good Reasons to Go Veg

[1] Cruelty behind Meat Production
[2] Concern for our Health
[3] Eating Meat = Eating Earth’s Resources


3 Good Reasons to Stop Using Leather

[1] Not a By-product
[2] Murder of Animals
[3] Using Leather at the cost of our Environment


To heighten people’s empathy with our message, we came up with the idea of street plays.
First Pune Rally

We invited ISCON, the Sadhu Vaswani Mission, Sai baba Foundation, Jain Temples and others which believe in, and promote, vegetarian lifestyle. This was the first rally to be organized by BWC in Pune.

After each performance of play, we displayed anti-meat and anti-leather placard, shouting slogans like: “Meat is murder”, Stop killing animals for food”, “Stop killing animals for leather”, “Use synthetic leather”, “Veggies rock”, “Beat meat with green”, “Lose red, choose green”, “No meat- no heat”, “Go Veg—live long”, “Live and let live”, and save the animals, save the world”. Supporters joined us as we walked along, so we were eventually 90-100 strong.

Handbills were distributed after each play performance. BWC members, Aloka Deane , Amit Mahalle and I led the crowd to ensure optimum enthusiasm throughout the rally, rendering it an attention-getter for passers-by.

The peppy, enthusiastic crowd, with colorful placard and messages, the reverberating voices of 90-100 people chanting animal rights slogans, children enacting animals situations … the energy generated by the event was awesome.

The rally made the masses aware of cruelty to animals, alternatives to animal products, and that there are people who deliver a message of compassion to support animal rights.

No comments:

Post a Comment